Turn every screen into an intelligent communicator. Ariadne's privacy-first analytics triggers the right content at the right moment, measured, optimized, and 100% GDPR compliant.
Ariadne reads anonymous device signals, no cameras, no apps, no PII, to trigger perfectly timed signage content across all your screens.
3×
Ad Revenue
+42%
Engagement
0
PII Collected
What Ariadne Measures
Three Analytics Layers That Power Smarter Signage
Ariadne layers passive sensor data over your venue map to give your signage network real behavioural intelligence, audience reach, dwell patterns, and conversion paths, all without a single camera or opt-in.
01
Audience
Measure actual screen reach and audience cohort size per panel and per time slot.
Audience Targeting & Reach
Count unique devices near each screen, identify new vs. returning cohorts, and understand peak attention windows without collecting any personal data.
Real-time device count per display zone
New vs. returning visitor segmentation
Peak-hour audience sizing
Privacy-safe, zero PII collected
02
Dwell
Track how long visitors linger near your signage locations and which content drives engagement.
Dwell & Attention Analytics
Measure attention time at each sign location to understand which creative formats keep audiences engaged longer and which to replace.
Average dwell time per screen location
Attention comparison across creatives
Alert when dwell drops below threshold
Integrated with A/B content tests
03
Conversion
Link signage exposure to downstream behaviour, store entries, zone visits, and PoS sales.
Path-to-Purchase Conversion
Connect the dots between signage exposure and action: track whether exposed visitors enter the promoted store, visit the featured zone, or complete a purchase when integrated with PoS.
Zone-entry uplift after content exposure
Optional PoS integration for revenue attribution
Cross-location journey analysis
Full-funnel signage ROI reporting
From screens that display to screens that respond
Most digital signage networks are scheduled on assumptions. Ariadne replaces assumptions with real-time data: who is near your screens, how long they linger, and whether the content drives action.
Used by retailers, airports, shopping centres, and workplace campuses across Europe, Ariadne's signal-based analytics integrate with any CMS or digital signage platform via API.
Ariadne digital signage analytics measures audience reach, dwell time, and conversion paths across retail stores, airports, shopping centres, and workplace campuses. The platform uses passive Wi-Fi and Bluetooth signals to generate anonymous, GDPR-compliant insights that power real-time content triggers on any digital signage network.
From passive detection to automated content delivery in four steps, using your existing Wi-Fi infrastructure.
1
1. Passive Detection
Ariadne's software layer listens for anonymous Wi-Fi and Bluetooth probe requests from visitor devices, no app install, no opt-in, no camera.
Works with existing access points
No new hardware required
GDPR compliant from day one
2
2. Behaviour Analysis
Device signals are triangulated and mapped to your venue floor plan in real time, revealing footfall patterns, dwell zones, and audience density per screen location.
Real-time heatmaps per zone
Dwell time and repeat-visit detection
Audience sizing per display
3
3. Content Trigger
Pre-defined rules fire automatically when the analytics thresholds are met, push a promotion when a zone gets busy, swap a creative mid-flight, or display wayfinding during peak hours.
Rule-based or ML-optimized triggers
Webhook/API integration with any CMS
A/B test multiple creatives simultaneously
4
4. Measure & Optimize
Every content play is logged against the audience data. Dashboards show reach, attention time, and conversion uplift, so your next campaign starts smarter.
Full-funnel attribution dashboard
Automated anomaly alerts
Optional PoS revenue integration
What our customers say
Industries
Digital Signage Across Every Venue
Ariadne's signage analytics platform adapts to the unique flows, audiences, and KPIs of each sector.
Digital signage analytics in 2026: DOOH measurement standards, four GDPR-safe audience architectures, attention metrics, and what the EU AI Act allows.