Resources

Case studies, articles, and videos on people counting.

100 articles · 9 case studies · 16 videos

BlogAug 18, 2026Retail Stores

The Retail Scheduling Maturity Model: Five Stages From Rota to Demand

Five stages from a fixed weekly rota to demand-led labor allocation, what each stage costs, and the single next step that moves you up one level.

BlogAug 18, 2026Retail Stores

Retail Scheduling Software: What Actually Separates the Options

Most retail scheduling tools differ less in features than in what they plan against. The axis that matters, plus the six checks that survive a demo.

BlogAug 18, 2026Retail Stores

Is It a Traffic Problem or a Conversion Problem? A Diagnostic

Sales are down and the argument starts. A decision tree that separates falling visits from falling conversion, and names the fix for each branch.

BlogAug 18, 2026Retail Stores

How to Increase Retail Conversion Rate: Seven Measurable Levers

Seven levers that move in-store conversion, each with the measurement that proves it: staffing, entrance, dead zones, queues, fitting rooms, dwell, and hours.

BlogAug 18, 2026Retail Stores

What Is a Good Retail Conversion Rate? Why the Benchmark You Want Does Not Exist

Published retail conversion benchmarks compare incompatible numbers. Why they mislead, how rates differ by category, and how to build a baseline that works.

BlogAug 17, 2026Retail Stores

The Accuracy vs Privacy Trade-off in People Counting Is a Myth

The claim that privacy-friendly counting must be less accurate confuses identification with measurement. What identity actually buys, and what it does not.

BlogAug 17, 2026Retail Stores

Excluding Staff from People Counting Data

Uncounted staff movements silently inflate footfall and wreck conversion rates. How staff exclusion works, what it costs to ignore, and how to verify it.

BlogAug 17, 2026Retail Stores

How Accurate Does Your People Counter Actually Need to Be?

Accuracy is a budget, not a virtue. Four use-case tiers with the accuracy each genuinely requires, from footfall trends to occupancy compliance.

BlogAug 17, 2026Retail Stores

Acceptance Testing a People Counting System on Delivery

Sign-off is the last moment the balance of power favors you. A written acceptance test for counting systems: coverage, accuracy, integration, failure procedure.

BlogAug 17, 2026Retail Stores

Maintenance, Calibration, and SLAs for People Counting

Counting systems fail quietly. The service terms that matter: detection of silent failure, response times, calibration cadence, firmware, and end of term.

BlogAug 17, 2026Retail Stores

Building the Business Case for People Counting

Finance does not buy visibility, it buys returns. The four value lines that survive scrutiny, the numbers to gather first, and the one-page memo structure.

BlogAug 17, 2026Retail Stores

People Counting Integration Requirements: The Checklist

Counts that stay in a vendor dashboard change nothing. The integration requirements to specify: APIs, exports, BI, workforce systems, and identity.

BlogAug 17, 2026Retail Stores

From Pilot to Contract: Making a People Counting Trial Decide Something

Most pilots end in a shrug. How to design a counting trial with a decision rule, an accuracy test, and success criteria agreed before the sensors arrive.

BlogAug 17, 2026Retail Stores

Privacy and Data Clauses for People Counting Contracts

Who owns the counts, where they are processed, what the sensor may capture, what happens at termination: the clauses that decide a counting contract.

BlogAug 17, 2026Retail Stores

A People Counting Vendor Evaluation Scorecard That Works

Weighted criteria beat gut feel and demo polish. A scorecard for counting vendors across accuracy, privacy, integration, service, and five-year cost.

BlogAug 17, 2026Retail Stores

People Counting Specifications: How to Spec Accuracy Honestly

RFPs demand "at least 95% accuracy" without defining it. What the number can mean, how to write a spec that is testable, and the traps in each formulation.

BlogAug 17, 2026Smart Cities

People Counting in EU Tenders: What Buyers Ask and How to Answer

European tenders treat privacy as a technical requirement, not a promise. How counting requirements are structured, and the answers that survive evaluation.

BlogAug 17, 2026Smart Cities

Public Sector People Counting Procurement: A Practical Guide

Libraries, transit, city halls, campuses: how public bodies buy people counting, what the compliance layer adds, and how to write a spec that gets real bids.

BlogAug 17, 2026Shopping Malls

Multi-Floor Indoor Routing: Where Navigation Actually Gets Hard

Single-floor routing is geometry; multi-floor routing is choices: lifts vs escalators vs stairs, accessibility, transitions. Why the vertical dimension breaks

BlogAug 17, 2026Shopping Malls

Measuring Wayfinding Signage Effectiveness: Beyond "Looks Clear to Me"

Signage gets approved in a meeting room and fails in a corridor. The behavioral metrics that show whether wayfinding signs actually work, and how to test them.

BlogAug 17, 2026Shopping Malls

Wayfinding Kiosk Placement: Let the Flow Data Decide

Kiosks get placed where the architect left room, then ignored. Placing them where journeys measurably hesitate, and verifying usage afterwards.

BlogAug 17, 2026Shopping Malls

Wayfinding Kiosks vs Static Directories: The Real Economics

A static map costs little and lies within months; a kiosk costs more and stays true. The honest cost and effectiveness comparison, and when each is right.

BlogAug 17, 2026

Indoor Navigation: Build vs Buy, Costed Honestly

Routing is a solved library problem; maps, positioning, and updates are not. The real cost structure of building indoor navigation against buying a platform.

BlogAug 17, 2026

Infrastructure-Free Indoor Navigation: No Beacons, No Battery Fleet

Beacon fleets die of maintenance. What infrastructure-free indoor navigation means, how it works, and the honest trade-offs against beacon and UWB deployments.

BlogAug 17, 2026Shopping Malls

Parking-to-Destination Navigation: The Journey Leg Everyone Forgets

Wayfinding projects start at the front door; visitors start in the parking structure. Closing the parking gap, and why "where is my car" is the killer feature.

BlogAug 17, 2026Airports

Airport Terminal Navigation: Routing Passengers Under a Clock

Every airport journey has a deadline. How terminal navigation handles security, gate changes, and connections, and what Glasgow's deployment shows.

BlogAug 17, 2026Shopping Malls

Shopping Mall Navigation Apps: What Visitors Use and What They Ignore

Nobody downloads an app to find a shoe store. What mall navigation actually gets used: web routes, kiosk handoffs, parking memory, and deal-led wayfinding.

BlogAug 17, 2026

Corporate Office Wayfinding: Desks, Rooms, and the Hybrid-Work Problem

Hot desks, bookable rooms, and colleagues in twice a week: why office wayfinding became a real problem, and what fixes it without badge-tracking employees.

BlogAug 17, 2026

University Campus Navigation: From Open Day to Exam Week

Campuses are cities with semesters: open days, first weeks, exam rooms, visiting families. What campus navigation must handle that a city map app cannot.

BlogAug 17, 2026

Hospital Indoor Navigation Systems: What to Buy and What to Skip

Missed appointments, stressed visitors, staff interruptions: what hospital indoor navigation actually fixes, the buyer's checklist, and the infrastructure trap.

BlogAug 17, 2026Retail Stores

Running a Customer Journey Mapping Workshop That Produces Decisions

A working agenda for a retail journey mapping workshop: who attends, the five exercises, the data to bring, and how the map becomes a testable backlog.

BlogAug 17, 2026Retail Stores

The Post-Purchase In-Store Journey: Collections, Returns, and the Second Sale

The journey does not end at the till: click-and-collect, returns, and service visits bring buyers back into the store. How to measure and monetize those visits.

BlogAug 17, 2026Retail Stores

Interactive Shopping Journeys: What Actually Lifts Conversion

Kiosks, configurators, demos, fitting tech: where interactivity genuinely lifts conversion in store, where it is theater, and how to measure the difference.

BlogAug 17, 2026Retail Stores

Journey Touchpoint Measurement Without Cameras: How It Works

Every journey claim rests on touchpoint measurement: entries, zones, dwell, paths. How the measurement layer works camera-free, and what it can and cannot see.

BlogAug 17, 2026Retail Stores

Customer Journey KPIs: The Numbers That Describe a Visit

Capture, reach, dwell, engagement, conversion, repeat: the six KPI families that describe a physical customer journey, and the traps in each one.

BlogAug 17, 2026Retail Stores

Offline vs Online Customer Journey: The Same Funnel, Measured Differently

Browse, consider, convert happens in both worlds; the measurement differs. Mapping e-commerce metrics to their store-floor equivalents, stage by stage.

BlogAug 17, 2026Retail Stores

The Omnichannel Customer Journey: Unifying Digital and In-Store Without Tracking People

Digital and in-store journeys meet at measurable seams: click-and-collect, returns, store visits after campaigns. How to unify the picture without identity

BlogAug 17, 2026Retail Stores

The Electronics Retail Customer Journey: Research-Heavy, Staff-Decided

Electronics shoppers arrive pre-researched and leave decided by staff contact. The journey stage by stage, and the coverage math that wins or loses it.

BlogAug 17, 2026Retail Stores

The Furniture Showroom Customer Journey: Long Visits, Rare Purchases

Furniture journeys are long, comparative, and often end without a purchase by design. How showrooms read multi-visit journeys and set up the second visit.

BlogAug 17, 2026Retail Stores

The Shopping Mall Visitor Journey: One Roof, Many Missions

Mall journeys mix missions: anchors, corridors, food courts, and dwell. How operators read visitor journeys across tenants and turn them into leasing evidence.

BlogAug 17, 2026Retail Stores

The Grocery Store Customer Journey: Fast, Habitual, and Measurable

Grocery journeys are missions, not strolls: route habits, dwell islands, and queue endings. How the fastest journey in retail is measured and improved.

BlogAug 17, 2026Retail Stores

The Fashion Store Customer Journey, Stage by Stage

From window to fitting room to till: the fashion retail journey stage by stage, where it leaks shoppers, and how each stage is measured on a real floor.